1975
A name over a few beers
Dick Burke and Bevil Hogg debated names at a Wisconsin supper club. Trek won for its sense of travel, freedom, and adventure.

A humble beginning
Dick Burke’s interest in bicycles grew from a family ride through Wisconsin’s Kettle Moraine and a chance meeting with bike-shop owner Bevil Hogg.
After learning that selling other brands was not enough, Burke and Hogg decided to build the kind of high-quality American bicycle they could not find anywhere else.

From the official Trek archive
1975
Dick Burke and Bevil Hogg debated names at a Wisconsin supper club. Trek won for its sense of travel, freedom, and adventure.
1976
Five employees opened the doors in Waterloo, Wisconsin, and built 904 hand-finished touring frames in Trek’s first year.
Today
Trek still calls Waterloo home, building on a culture of craftsmanship, racing, and making bikes people love.

Craftsmanship that keeps moving
Steel tubing. Silver-brazed lugs. Hand-painted finishes. Trek’s first bikes carried the belief that an American workshop could build something extraordinary.
The first Trek frames were lugged, silver-brazed, hand-painted, and built to challenge convention.
Competition remains a testing ground for the ideas and technology that improve every kind of ride.
From its name onward, Trek has stood for exploration, freedom, and the simple power of a bicycle.
The Trek lineup
Only the Trek models currently listed on the PedalJets website appear here, so this lineup stays current as our catalog changes.
The PedalJets difference
You can buy a Trek from a big website. What you can't get from a box is a local team that fits you, assembles it right, and keeps it running for years.
Every bike we sell includes a free Basic Tune-Up within 6 months, because a new bike should stay feeling new.
Full manufacturer warranty on every bike, and we manage the claim for you in-house. No shipping boxes, no call centers.
Our in-house mechanics know your bike from day one. Tune-ups, repairs, and advice are a short ride away in Old Town.
Every bike we have in store is available to test ride. Feel the fit, power, and handling before you decide.
Find the same bike advertised for less? We match it, so you never have to choose between price and local support.
Earn 1 point per $1 spent, redeemable toward future purchases, service, and rentals.
Questions? Call us at (480) 440-1099 or send us a message.